Turn products into language. Example: • He was Saran-wrapped by his Google Calendar. • Where had I seen her before? I Q-Tipped my brain for the memory. • She tried to Purell her emotions, but anger doesn't sanitize that easily. Part of being a better writer is noticing the poetry all around you. Luckily, you don't have to travel far to find it! Related Notes: - [[Writing Tips Wallet]] - [[Alice Lemee]]