This is from a [[Collin and Samir]] podcast [episode](https://youtu.be/cNYw32X-WAU?si=qtkxsRvKRDnZ6XvT) with [[Jack Conte]]. Great tips for [[My YouTube channel]]. 1. If they don't click, they won't watch 1. The importance of titles and thumbnails. This is priority number one when brainstorming YouTube video ideas 2. Respect the viewer's time 1. Is there pay off from the title and thumbnail? Don't waste the viewer's time. Build trust that watching your videos will be high value. 3. You can go here for more 1. Having a clear CTA allowing viewers to get more of your content in a free way, whether it's another one of your videos or a newsletter, etc